Mario Cesareo

Integrates CRM programs and DM in multi-channel campaigns.
Creates in-store promotional experiences.
Becomes one with the customer to understand their specific needs.
Aims to continually find and improve the best channel for one-to-one communication.

12 years in the business.

 

Hey you has a name

Forget 18-80 with a household income of $X. It's about connecting with a person by name. And engaging the individual with the proper tools of engagement: relevance, insight and empathy. And in much the same way that a door-to-door salesperson is invited in, one must always treat prospects and customers in a welcoming and personable manner.

What does Live Engagement mean to Mario?
“Live Engagement is connecting with real people—not just textbook demographics—to glean real insights.”