Cossette Creative Team Wins ‘Carte Blanche For Creatives’ contest In Toronto | Cossette

Cossette Creative Team Wins ‘Carte Blanche For Creatives’ contest In Toronto

18.05.2017

Carte Blanche For Creatives

The Carte Blanche for Creatives out-of-home advertising contest announced their 2017 winners across Canada on May 16. Cossette creative team, Jordan Hamer and Spencer Dingle won in the Toronto market, winning a trip to Cannes Lions International Festival of Creativity. Additionally, they won $50,000 in paid media for SickKids foundation.

Their submission, “Please Pull Over” is a large-scale digital board created for Toronto’s SickKids Foundation. The board helps patients get to the hospital faster in an emergency. It uses GPS data to send the “Please pull over” message to all available digital boards ahead of ambulances en route to the hospital.

Carte Blanche for Creatives is an annual contest inviting creatives across the Canada to submit out-of-home pieces in their respective markets. The submissions are voted on by peers in the advertising industry.

Carte Blanche For Creatives

Carte Blanche For Creatives

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