Cossette welcomes Benoit Chapellier back into the fold | Cossette

Cossette welcomes Benoit Chapellier back into the fold


Cossette welcomes Benoit Chapellier back into the fold

Cossette welcomes back Benoit Chapellier, now as Vice-President, Business Lead at its Montréal office. Alongside Anik Ouellet and Alexis Pinard, respectively Creative Lead and Strategic Lead, Benoit will oversee mandates for clients such as BDC, Énergir and La Presse+. Benoit will also support the agency’s business development efforts, especially those related to brand identity and design.

A seasoned communicator, Benoit has over 20 years’ experience at top agencies. He started his career at DDB and Saatchi in Paris, moving to Taxi and then Cossette as Account Director, and finally serving as Associate Vice-President, Account Services at Bleu Blanc Rouge. He also co-founded communications agency LaBase.

“With his enviable track record, entrepreneurial spirit and impressive grasp of various industries’ business contexts, Benoit represents a valuable addition to our leadership group,” said Cossette Executive Vice-President and General Manager Louis Duchesne. “We’ve already begun to feel the positive effect of his presence, and I’m excited about the many opportunities created by his arrival.”

Benoit enjoys sharing his passion with the next generation, teaching at both HEC Montréal and Université de Sherbrooke.

About Cossette

Cossette is a fully integrated marketing communications agency. It’s a community of 900 creative humans who help people and brands connect in meaningful ways.

Cossette was named Agency of the Year in Canada in 2016 and 2017. It currently has offices in Halifax, Québec City, Montréal, Toronto and Vancouver, and has been making strides to become a major player in the global advertising community. To learn more, please visit

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For more information:

Roxanne Chaudier

514 827-8315