HydroSolution Offers More Than Just Water Heaters
2/4/2026
Work
by
Cossette
We partnered with HydroSolution to launch a new campaign designed to raise awareness of the brand’s full range of services—well beyond water heaters. By spotlighting the variety of residential solutions it offers, HydroSolution aims to remind consumers that it’s more than a water heater specialist—it’s a trusted partner for multiple home installations, from heat pumps and water purifiers to charging stations.
To bring this vision to life, we embraced a simple yet powerful message: HydroSolution installs more than just water heaters. Each of the four 15-second video ads showcases HydroSolution’s well-known expertise in water heater installation, while also promoting its newer services, including charger setups, heat pump installations and water purification systems.
“Our customers choose HydroSolution for their water heaters because of our expertise and turnkey service,” says Caroline Blazy, Senior Director of Sales and Marketing at HydroSolution.
“This campaign demonstrates that the same ease and reliability apply to all of our offerings. By spotlighting each product, we’re reinforcing our reputation as the go-to solution for residential installations.”
Caroline Blazy, Senior Director of Sales and Marketing at HydroSolution.
The campaign will run province-wide across Quebec from April 21 to May 18, airing on television, radio and digital platforms.
Credits
Advertiser: HydroSolution
Clients: Nicolas Ayotte, Caroline Blazy, Sarah Fernandes
Agency: Cossette
VP, Creative: Richard Rochette-Villeneuve
Copywriting: Sébastien Forget
Art Direction: Nicolas Baillargeon
Strategy: Daphné Brunelle
Account Services: Zoé Béland, Katharina Gaudreau, Léa Breton
Agency Production: Septième – Joannie Roy
Media Agency: Cossette Media
Media Planning: Marie-Pierre Desrochers, Karine Grenier
Media Buying: Gwladys Gaudens
Production House: Nova Film
Direction: François Lallier
Production: Samuel Petitclerc, Anna Charbonney
Offline: William Pouliot
Online: Louis-Philippe Gagné
Color Grading: Arketype, Chuck
VFX: Studio Apollo, Jumper
Sound Studio: Circonflex