POMᴹᴰ wants to induct Montreal’s legendary toasted Hot Dog into the hall of fame

11/9/2026

Work

by Cossette

On the day of new legends' induction into the hall of fame, POMᴹᴰ, in collaboration with Cossette, is launching the hall of fame toastie: a petition inviting fans to support the induction of Montreal’s iconic toasted hot dog. Because if hockey’s greatest players earn their place by making history on the ice, Montreal’s toastie deserves its own place for making game nights memorable for generations.

An intermission essential, the legendary hot dog is mostly known for its signature POMᴹᴰ bun, toasted on a flat-top grill. It is as much a part of every fan’s experience as the opening faceoff. With this initiative, POMᴹᴰ is inviting fans to make their voices heard and give this beloved game-night icon the recognition it deserves.

“This toasted hot dog is iconic. It has become a must-try for visiting teams, and some sports journalists have even challenged each other to see who can eat the most. Which raises the simple question: if hockey's greatest legends deserve a place in the hall of fame, why shouldn't the league's most famous toasted hot dog have one too?”

Patrick Michaud, Vice-President, Creation, Cossette

“The toastie is more than a classic: it’s a game-night ritual and a point of Montreal pride. We wanted to give fans a cause that’s as serious as it is delicious.”

Jade Barnabé, Brand Manager, POMᴹᴰ

The petition is now live at HallOfFameToastie.com

Credits

Advertiser: POMᴹᴰ Bakery Clients: Mike Bascom, Alistair Senn, Maria Carolina Dambroz, Jade Barnabe Agency: Cossette Creative: Anne-Claude Chénier, Patrick Michaud, Alexandre Béland, Patrick Seymour, Philippe Brassard Strategy: Judikaela Auffredou, Octavie Albert Account Management: Mélanie Desjardins, Mélodie Desrochers Ndlela Media Agency: PHD