New comers

As Canada welcomed nearly half a million newcomers in 2023, we hoped to entice this diverse, multilingual group to rethink their current smartphone and consider Google Pixel by appealing to a real need: navigating their new country in a language they may not fully master yet. We were able to show how Live Translate from Pixel 7 helps new Canadians discover some of the country’s unique, unexpected and offbeat side, while celebrating their native tongue.